[BIAWAY SERVICES](https://biaway.com/en/services/)

# Google Ads management

Biaway manages Google Ads and Meta Ads campaigns, including campaign structure, targeting, ad copy, monitoring and basic optimization. Advertising spend is separate from the management fee.

## IS THIS RIGHT FOR YOU?

Paid campaigns suit businesses with a clear offer, a relevant landing page and a practical way to handle enquiries. A campaign can generate clicks without generating useful leads, so the objective and available conversion measurement need to be defined at the start. The service includes reviewing underperforming campaigns and testing creative variations.

## WHAT TO PREPARE

Share the offer, target locations, landing page, available advertising budget and the action you want a customer to take. Existing account access and conversion setup should be reviewed before installing new tracking. The client’s ad spend and Biaway’s management fee remain distinct.

01

## ADVERTISING MANAGEMENT

### 400 SAR · Monthly management fee

Management of Meta Ads and Google Ads campaigns. The advertising budget is separate from Biaway’s management fee.

[REQUEST A QUOTE](https://biaway.com/en/contact/)

-   Campaign structure and objectives, audience targeting, geographic targeting and basic demographic targeting.
-   Ad account configuration and conversion setup where supported.
-   Ad copywriting, headlines, descriptions, basic ad creatives and creative variations.
-   Campaign monitoring, budget adjustments, audience adjustments and creative testing.
-   Performance review, basic optimization and identification of underperforming campaigns.
-   Reporting on advertising spend, impressions, clicks, CTR, CPC, leads/conversions where tracking is available, and campaign observations.

## Keep three budget lines visible.

Separate the 400 SAR monthly management fee, the amount paid to the advertising platform, and any website or additional creative work. For illustration, 400 SAR management plus a chosen 1,000 SAR ad budget is a 1,400 SAR subtotal before additional services. This example is arithmetic, not a recommended minimum or a forecast of results.

[Check whether your landing page is ready](https://biaway.com/en/services/web-design/)

## Define a useful enquiry before launch.

Write down the service, coverage area and customer action you want. A phone-button click, a completed form and a qualified sales enquiry are different events. Review the existing tracking and consent setup, then report only what can actually be measured. A campaign should not describe every click as a lead.

[Use the paid-search versus SEO decision guide](https://biaway.com/en/insights/google-ads-or-seo-saudi-small-business/)

BEFORE YOU START

## YOUR QUESTIONS.

01

### How much does advertising management cost?

The published management fee is 400 SAR per month. The amount paid to Google or Meta for advertisements is separate. Confirm platform requirements and campaign scope before launch.

02

### What does campaign reporting include?

Reporting includes spend, impressions, clicks, CTR, CPC and campaign observations. Leads and conversions are reported where tracking is available. A click or a contact-button interaction is not automatically a completed sale.

03

### Should I choose Google Ads or SEO?

The decision depends on your offer, time horizon, budget and current website. Paid campaigns buy advertising exposure; SEO improves the website’s ability to be found organically. They can support the same business objective, but need separate budgets and measurement.

## Practical guides for your next step

[Google Ads or SEO: where should you start?](https://biaway.com/en/insights/google-ads-or-seo-saudi-small-business/)

[How much does social media management cost in Saudi Arabia?](https://biaway.com/en/insights/social-media-management-cost-saudi-arabia/)

[Plan your advertising budget before paying a management fee.](https://biaway.com/en/insights/advertising-budget-saudi-business-guide/)

[Run Facebook ads yourself or hire a manager in Saudi Arabia?](https://biaway.com/en/insights/facebook-ads-diy-or-manager-saudi/)

[Where can a Saudi business find a reliable Meta ads specialist?](https://biaway.com/en/insights/find-reliable-meta-ads-specialist-saudi/)

[How much should you spend on Facebook ads before hiring help?](https://biaway.com/en/insights/when-ad-spend-needs-professional-help-saudi/)

More related guides (44)

[Setting up Facebook ads as a complete beginner in Saudi Arabia](https://biaway.com/en/insights/first-meta-ads-account-readiness-saudi/)

[What does a Facebook ads manager actually do for a Saudi business?](https://biaway.com/en/insights/facebook-ads-manager-responsibilities-saudi/)

[How to choose the right audience for Facebook ads in Saudi Arabia](https://biaway.com/en/insights/choose-meta-ads-audience-saudi/)

[Why is your Saudi business losing money on Facebook ads?](https://biaway.com/en/insights/losing-money-facebook-ads-diagnosis-saudi/)

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[How to tell whether your Facebook ads manager is doing good work](https://biaway.com/en/insights/evaluate-meta-ads-manager-performance-saudi/)

[Questions to ask before hiring a Meta ads specialist in Saudi Arabia](https://biaway.com/en/insights/questions-before-hiring-meta-ads-specialist-saudi/)

[How to generate and qualify Facebook leads for local services in Saudi Arabia](https://biaway.com/en/insights/qualified-local-service-meta-leads-saudi/)

[How much do 1,000 Facebook ad views cost in Saudi Arabia?](https://biaway.com/en/insights/facebook-cpm-thousand-impressions-saudi/)

[Can a Saudi business really make money from Facebook ads?](https://biaway.com/en/insights/can-facebook-ads-make-profit-saudi/)

[How long does it take to see results from Facebook ads in Saudi Arabia?](https://biaway.com/en/insights/facebook-ads-results-timeline-saudi/)

[A beginner's launch checklist for Facebook ads in Saudi Arabia](https://biaway.com/en/insights/launch-first-facebook-campaign-saudi/)

[Which goal should your Saudi business choose for Meta ads?](https://biaway.com/en/insights/choose-meta-ads-business-objective-saudi/)

[How to avoid wasting money on Facebook ads in Saudi Arabia](https://biaway.com/en/insights/prevent-wasted-facebook-ad-spend-saudi/)

[Agency or freelance Facebook ads manager for a Saudi small business?](https://biaway.com/en/insights/agency-or-freelancer-meta-management-saudi/)

[Are you ready to hire a Facebook ads professional in Saudi Arabia?](https://biaway.com/en/insights/ready-to-hire-meta-ads-professional-saudi/)

[Facebook ads or Google Ads for your Saudi business?](https://biaway.com/en/insights/facebook-ads-versus-google-ads-saudi/)

[How to scale Facebook ads without losing profitability in Saudi Arabia](https://biaway.com/en/insights/scale-facebook-ads-profitably-saudi/)

[Which Facebook ads metrics matter most to a Saudi business?](https://biaway.com/en/insights/facebook-ads-metrics-that-matter-saudi/)

[How to target local customers with Facebook ads in Saudi Arabia](https://biaway.com/en/insights/target-local-customers-meta-saudi/)

[How to plan a first month of Facebook ads around profitability](https://biaway.com/en/insights/first-month-facebook-campaign-profit-plan-saudi/)

[Generalist marketer or Facebook ads specialist for your Saudi business?](https://biaway.com/en/insights/generalist-or-meta-ads-specialist-saudi/)

[How many Facebook ads should a Saudi business run at once?](https://biaway.com/en/insights/how-many-facebook-ads-test-saudi/)

[What Facebook ads budget should a Saudi ecommerce store start with?](https://biaway.com/en/insights/ecommerce-facebook-ad-starting-budget-saudi/)

[How to pursue more sales with a tight Facebook ads budget in Saudi Arabia](https://biaway.com/en/insights/more-sales-tight-facebook-budget-saudi/)

[Red flags when hiring a Meta ads manager in Saudi Arabia](https://biaway.com/en/insights/meta-ads-manager-red-flags-saudi/)

[Pay for Facebook ads training or hire someone to manage campaigns?](https://biaway.com/en/insights/facebook-ads-training-or-hiring-saudi/)

[How to test Facebook ads before committing to an agency in Saudi Arabia](https://biaway.com/en/insights/facebook-ads-pilot-before-agency-saudi/)

[What return can you realistically expect from Facebook ads in Saudi Arabia?](https://biaway.com/en/insights/realistic-facebook-ads-roi-saudi/)

[How to recover an unprofitable Facebook ads campaign in Saudi Arabia](https://biaway.com/en/insights/recover-unprofitable-facebook-ads-saudi/)

[Which searches should your Google Ads campaign exclude?](https://biaway.com/en/insights/google-ads-negative-keywords-saudi/)

[Broad, phrase or exact: which keyword match type fits your campaign?](https://biaway.com/en/insights/google-ads-keyword-match-types-saudi/)

[Search or Performance Max: choose the job before the campaign type](https://biaway.com/en/insights/google-search-versus-performance-max-saudi/)

[Who should control your Google Ads account and agency access?](https://biaway.com/en/insights/google-ads-account-ownership-access-saudi/)

[Why do Google Ads and GA4 show different conversion numbers?](https://biaway.com/en/insights/google-ads-ga4-conversion-differences-saudi/)

[Why do Google Ads get clicks but no real enquiries?](https://biaway.com/en/insights/google-ads-clicks-no-enquiries-saudi/)

[How do you measure WhatsApp clicks without calling them leads?](https://biaway.com/en/insights/whatsapp-clicks-vs-leads-ga4-saudi/)

[Why do Google Ads bring enquiries from outside your service area?](https://biaway.com/en/insights/google-ads-location-presence-saudi/)

[Which pages should your Google Ads sitelinks lead to?](https://biaway.com/en/insights/google-ads-sitelink-plan-saudi/)

[Is your Saudi store's product data ready for Google Merchant Center?](https://biaway.com/en/insights/merchant-center-product-data-readiness-saudi/)

[Should your Google Ads run only during staffed hours?](https://biaway.com/en/insights/google-ads-staffed-hours-schedule-saudi/)

[Which Google Ads conversions should guide bidding?](https://biaway.com/en/insights/google-ads-primary-secondary-conversions-saudi/)

[Should brand searches have a separate Google Ads budget?](https://biaway.com/en/insights/google-ads-brand-nonbrand-budget-saudi/)

[Why do Google Ads charges differ from campaign spend?](https://biaway.com/en/insights/google-ads-billing-reconciliation-saudi/)

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## Biaway contact

[+966507036048](tel:+966507036048)

[info@espolinsa.com](mailto:info@espolinsa.com)

Al Melhem Tower, 7th Floor, Dhahran Street, Al Mubarraz, Al Ahsa, 2096 - 36341, Kingdom of Saudi Arabia

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Source: [Google Ads Management in Saudi Arabia | Biaway](https://biaway.com/en/services/google-ads/)

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